Presidio Dealer Direction Survey
Insights from dealership owners and operators
Conducted twice each year, the Presidio Dealer Direction Survey provides insight into how dealers view the opportunities, challenges, and trends shaping the automotive retail industry. Based on responses collected over a concentrated survey period from dealers representing more than 3,000 franchised dealerships across the United States, the survey offers a timely perspective on dealer expectations for profitability, valuation, buy-sell activity, and broader industry conditions. The survey also includes Presidio’s Brand Desirability Ranking, highlighting the brands dealers most want to own and operate.
The Dealer Direction Survey combines dealer perspectives and Presidio’s industry expertise to help dealers, investors, and industry leaders better understand the trends shaping the future of automotive retail.
Year-End 2025 Dealer Direction Survey
Midyear 2025 Dealer Direction Survey
Year-End 2024 Dealer Direction Survey
Midyear 2024 Dealer Direction Survey
